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October 28 Publicity to hold a free conference on sector specific media companies of Russia

Publicity invites you to attend the all-Russian conference on sector-specific media “Sector-Specificс Media Make the Future of B2B and B2C Segments” to be held October 28, 2011 at 11:00 a.m. in the Golden Ring Hotel, Moscow, Smolenskaya Street 5.

The conference is sponsored by Publicity Group and supported and funded by the Federal Agency of Press and Mass Communications.

Conference attendance is free of charge, provided prior registration.

The event will feature reports of the leading experts in the media sector, members of the government authorities, PR and promotion directors at Russia’s largest companies addressing the following matters:

  1. What are the most efficient business models for the sector-specific models?
  2. Challenges of press distribution and prospects of the subscription campaign;
  3. New approach to advertiser relations and pricing policy;
  4. Government support of sector-specificс media and legal changes;
  5. New technologies used by focused content, including printing trade, the Internet and mobile communications;
  6. Ratings and media metering of sector-specific press and;
  7. Foreign practices of sector-specific press.

The conference will discuss the sector status results provided by surveys of market players, leading advertisers and investors which forecasted this market segment growth.