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The Cyprus Tourism Organization held a series of Road-Shows across Russia

The Cyprus Tourism Organization holds annual road-shows to make business professionals aware of opportunities offered by Cyprus travel companies and make new contacts with travel agents and companies.

This year, the agency conducted a market demand research across Russia’s regions to identify the key areas to emphasize in promotion materials. A special presentation was developed for each city with a focus on such city’s primary holidays’ demands and an information kit to be distributed locally.